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What To Include In A Social Media Report


Social media has become a staple in our lives. For business owners, it’s crucial to understand how to use it to reach their target audience. We all know there’s a lot to consider when creating a social media report, but how much information should go into a social media report? 

Social media reports are the easiest way to see how your social media pages are performing. In order to create the best social media report possible, you need to start with the right questions. SubscriberZ can help you to strengthen your online presence. You can buy likes, views, and subscribers for your social media platform.

But what do you include in a social media report? This blog post will walk you through the basics of what includes in a social media report.

What To Include In A Social Media Report

When creating a social media report, there are a few key things to keep in mind. This document should include stats such as the audience reach, likes, shares, and comments on posts, along with any other relevant data that can help your business measure the effectiveness of its social media strategy.

It’s also important to keep track of what content resonates with your audience. Are you promoting the same messages across all platforms? Are you starting to see different trends emerging based on what’s being shared on social media? Keeping tabs on your social media analytics will help you make informed decisions about where to focus your energy next.

Social Media Engagement Overview

When planning a social media campaign, it is important to understand how your target audience engages with and consumes content. This engagement overview provides an overview of your business’s different social media platforms, highlights key engagements, including likes, shares, comments, and followers, and offers insights into how to improve engagement on each platform.

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The average number of clicks per post: 1.1

Most engaged social media channel: Facebook Likes (57%)

Average time on site before leaving: 3 minutes

Least engaged social media channel: Comments (21%)


The average number of tweets per day: 631,000

Most engaged Twitter platform: Twitter Followers (42% of total followers)

Least engaged Twitter platform: Retweets (5% of total tweets) LinkedIn Pulse:

80% of professionals use LinkedIn for work purposes.

LinkedIn has more than 800 million members and is the second most popular professional network after Facebook.

LinkedIn Shares (51% of all LinkedIn interactions) are more engaging than any other type of post on LinkedIn. Instagram:

Pinterest: Instagram is a visual medium that allows users to share photos and videos with their friends and followers. Instagram posts are typically shorter than those on Facebook or Twitter, and Instagram does not have a like button. Instead, users can tap the heart icon to indicate that they enjoyed the post or left a comment.

Social Media Measurement Tool Analysis

When creating a social media report, it is important to include all of the data that can be used to measure the success of your social media campaign. This includes information such as:

Number of followers

Number of likes and shares

tweets and retweets

blog subscribers

website visitors

Additionally, it is important to track other metrics such as engagement (how often users interact with your content), conversion rates (how many people complete the desired action after viewing your content), and customer lifetime value (CLV) calculation.


In conclusion, social media reports are an important part of any business or organization’s marketing strategy. They can help to understand your company’s current and future customer behavior, as well as track the progress of your marketing campaigns.

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